WHAT IS RETINOL AND WHAT ARE ITS BENEFITS?

Always wanted to try retinol, but worried about skin irritation? Or have you heard lots about retinol and want to know more? Read on to discover more about retinol, its benefits, and how to use it.

WHAT IS RETINOL AND WHAT DOES IT DO?
HOW DOES RETINOL WORK?
RETINOL FOR COMMON SKIN CONCERNS
HOW TO USE RETINOL
HOW OLAY USES RETINOL IN SKIN CARE

WHAT IS RETINOL AND WHAT DOES IT DO?

Retinol is arguably the beauty ingredient of the decade – it’s one of the most potent anti-aging forms of Vitamin A. Not to be confused with retinoids, which is the umbrella term for all the Vitamin A compounds and derivatives — including retinoic acid and retinol.

HOW DOES RETINOL WORK?

Retinol helps rejuvenate your skin by stimulating natural collagen production. It also speeds up skin cell turnover to reveal newer, brighter skin. It’s an ingredient that helps make your skin glow and reveals skin that is visibly younger-looking. Retinol also delivers visible improvements in dark spots, pores and wrinkles. Read on to find out how retinol can help you with specific skin concerns in the next section.

Some people think that these benefits come at a cost because they associate retinol with skin peeling, burning, irritation and redness. These side effects could indicate that you’re not using the right retinol product for your skin. By using Olay’s Retinoid Complex formula, you can experience the benefits of retinol, in a formula suitable for daily usage.

WHAT’S SPECIAL ABOUT OLAY’S RETINOID COMPLEX FORMULA?

Through the craft of formulation and years of research and testing, Olay has created a ground-breaking formula that’s suitable for all skin types. We have spent decades carefully developing a proprietary formula with a unique combination of Retinoid Complex and Vitamin B3, which penetrates up to 10 surface layers deep, ensuring 24 hours of hydration.

BENEFITS OF OUR RETINOID COMPLEX

° Reduces the appearance of fine lines and wrinkles
° Helps visibly reduce dark spots and the appearance of pores

° Makes skin look brighter and smoother
° Hydrates skin for 24 hours

RETINOL FOR COMMON SKIN CONCERNS

DOES RETINOL HELP REFINE PORES?

Yes, it does! If you use it regularly, retinol visibly evens your skin’s texture while minimising the appearance of pores.

CAN RETINOL REDUCE WRINKLES?

Yes. Retinol stimulates the natural collagen production of the skin, making fine lines and wrinkles less noticeable.

CAN YOU USE RETINOL FOR DARK SPOTS?

Of course! Olay’s proprietary Retinoid Complex formula with VitaminB3 in our Retinol24 Collection was designed to deliver anti-aging ingredients 10 layers deep into the skin’s surface. Apply it in the evening regularly and wake up to a visible improvement in dark spots, as well as smoother, glowing skin.

HOW TO USE RETINOL

Your skin is most receptive at night, as that’s when your skin naturally repairs itself. That is why the Olay Retinol24 Collection has been designed specifically for night time usage, with a Night Cream, Night Serum and Night Eye Cream. Use Olay Retinol24 daily for 28 days. See true skin appearance transformation.

Here’s an example regimen to help you get the most out of retinol:

STEP 1

CLEANSE your skin to remove all impurities like dirt, oil and make-up so that any skin treatment you apply afterwards can have maximum effect.

STEP 2

APPLY our Retinol24 Eye Cream which has been specifically developed for the delicate skin around your eyes. It helps reduce fine lines and wrinkles and unleashes your skin’s glow.

STEP 3

HYDRATE your skin with our fast-absorbing Retinol24 Night Cream or our Night Serum. Both penetrate the skin up to 10 surface layers deep while you sleep, instantly hydrate it for 24 hours, and help to optimise surface cell renewal. You’ll wake up to glowing, younger-looking skin. Please note that we recommend choosing between either the Retinol24 Night Cream or the Retinol24 Night Serum for the same application.

STEP 4

MOISTURISE every morning with a facial cream that contains SPF. This is important because retinol can make your skin sensitive to direct sunlight.

HOW OLAY USES RETINOL IN SKIN CARE

Olay Regenerist Retinol24 Facial Moisturizer penetrates deep into skin's surface layers. Our proprietary blend of Vitamin B3+Retinol complex hydrates skin for 24 hours for a bounty of benefits. You'll see visible improvements in fine lines & wrinkles, smoothness, brightness, firming, dark spots, and pores.

Wake up to SMOOTHER, BRIGHTER skin with Olay Retinol products:

OLAY REGENERIST RETINOL24 MAX NIGHT MOISTURIZER

Max out your Retinol24! This Olay Regenerist Retinol24 MAX Moisturizer penetrates the surface of your skin at night to deliver skin transformation. We've packed this fragrance-free formula with Retinol24’s maximum concentration of hydrators to leave you feeling hydrated and replenished. Our Retinol24 formula is now in MAX form with 20% more Retinol24 Hydrating Complex*, this formula visibly smooths wrinkles and evens tone. After cleansing, massage over your face and neck at night and wake to radiant skin. This formula contains no fragrance, phthalates, mineral oil, or synthetic dyes. Are you ready to maximize your skin care routine? *vs. base Retinol24

OLAY REGENERIST RETINOL24 MAX NIGHT SERUM

Max out your Retinol24! Our Retinol24 Max Night Serum penetrates the surface of your skin at night to deliver skin transformation. We've packed this lightweight formula with Retinol24’s maximum concentration of hydrators to visibly smooth wrinkles and even tone. Our Retinol24 formula is now in MAX form with 20% more Retinol24 Hydrating Complex*, you’ll wake to radiant and renewed skin. After cleansing at night, massage evenly over your face and follow with a moisturizer. Made without fragrance, phthalates, mineral oil, or synthetic dyes. Are you ready to maximize your skin care routine? *vs. base Retinol24

OLAY REGENERIST RETINOL24 MAX NIGHT EYE CREAM

Discover eye-opening results. Olay Regenerist Retinol24 Night Eye Cream penetrates deep into the delicate skin surface around your eyes. Apply nightly to the skin around your eyes for 24-hour hydration. Retinol24 Eye cream visibly firms, brightens, evens skin tone, and reduces the appearance of fine lines, wrinkles and dark circles. It has a light, silky feel and absorbs quickly, going deep into your skin’s surface so you wake up every morning to younger-looking, radiant eyes. This formula is fragrance free and free of dyes, phthalates and mineral oil. Use Olay daily for 28 days and see true skin transformation.

OLAY REGENERIST RETINOL24 NIGHT MOISTURIZER

Olay Regenerist Retinol24 Facial Moisturizer penetrates deep into skin’s surface layers. Our proprietary blend of Vitamin B3 + Retinoid complex hydrates skin for 24 hours for a bounty of benefits. You’ll see visible improvements in fine lines & wrinkles, smoothness, brightness, firming, dark spots, and pores. Retinol24 delivers all of these benefits. This fragrance and dye free moisturizer absorbs quickly and goes deep into your skin’s surface layers so you wake up every morning to younger-looking, radiant skin. Use Olay daily for 28 days and see true skin transformation.

OLAY REGENERIST RETINOL24 NIGHT FACIAL SERUM

Olay Regenerist Retinol24 Night Facial Serum penetrates deep into skin’s surface layers. Our proprietary blend of Vitamin B3 + Retinol complex hydrates skin for 24 hours for a bounty of benefits. You’ll see visible improvements in fine lines & wrinkles, smoothness, brightness, firming, dark spots, and pores Retinol24 Night Face Serum delivers all of these benefits with virtually no irritation. This fragrance and dye free formula absorbs quickly and goes deep into your skin’s surface so you wake up every morning to younger-looking, radiant skin. Use Olay daily for 28 days and see true skin transformation.

OLAY REGENERIST RETINOL24 NIGHT EYE CREAM

Discover eye-opening results. Olay Regenerist Retinol24 Night Eye Cream penetrates deep into the delicate skin surface around your eyes. And it’s safe enough to use every night with virtually no irritation. Apply nightly to the skin around your eyes for 24-hour hydration. Retinol24 Eye cream visibly firms, brightens, evens skin tone, and reduces the appearance of fine lines, wrinkles and dark circles. It has a light, silky feel and absorbs quickly, going deep into your skin’s surface so you wake up every morning to younger-looking, radiant eyes. This formula is fragrance free and free of dyes. Use Olay daily for 28 days and see true skin transformation.